New Look x Model Squad Launch Video
New Look’s Model Squad campaign was a B2C competition that saw NL partner with Milk Model Management to launch an exclusive ‘squad’ of eight models who would be signed to Milk’s books and used exclusively by New Look, across digital channels.
Creative concept, video concept, narrative: Steve Cook
NEW LOOK x MODEL SQUAD
A video created to launch New Look’s spring/summer collection in line with unveiling the line up of winners from the Model Squad competition.